At the core of all engaging content and strategy, is excellent design.
I have spent many years honing my skills, and absolutely love both visual design and digital strategy. As a visual artist, I am attracted to deeply moving environments; I always seek out strange angles and am intuitively drawn to consider the unique perspectives of others.
Being a deeply creative person by nature also affords me empathetic learning, listening and training styles.
It is imperative to embrace change and be comfortable in a state of constant evolution. I love flux, and I'm comfortable coaching others to embrace it and develop flexible, versatile approaches. I am proud to work teams who champion inclusivity and diversity that in turn encourages many styles of collaborative learning and development.
Wireframing, website design, Shopify inventory build & management, social media strategy & content creation.
Design and build of a website, social media content and caption copywriting for an Australian company creating community care packs and periodical bundles (for that time of the month). The packs include products that support local, environmentally positive businesses.As part of the Tone of Voice branding document, long form captions were adopted to provide an informative and educational experience in addition to a behind the scenes stories from business' founders.The instagram grid was specially designed to be viewed as a whole as well as in individual post pieces, adding to the dynamic visual appeal. www.gdayforgood.com.au
Brief: Customer Experience, Ideation, Digital Design, Disruptive Tech for Activations, UX/CX, EDMs, Device Testing, Development
Goals achieved: Increase engagement and ticket sales across trackable digital products
My role: Digital design, creating and presenting physical and digital activation decks for partners, brainstorming, training & mentoring juniors, testing campaigns in 96 devices, creation of best practice usability guidelines, implement acknowledgment of country statements across digital products.
Genuine collaborations with genuine people are where it's at. Let's connect in real time and have a gander at the possibilities. Who knows, we might just make some awesome things happen in the world, together.